Questions About Email Marketing From Google
Are you an email marketer, or are you looking to build your email list? I did some in-depth research using a highly-guarded proprietary software that I use frequently, and found the top 20 questions people are asking Google about email marketing.
You might be wondering how’d you do that?
Well, I used a natural speech algorithm, and an advanced parsing technology, that digs deep into Google to find out what questions people are asking about email marketing. Some of these questions have commercial intent, and others that we’ve found are “top searched” questions people are asking.
There are a number of ways you can use the email marketing questions in this blog post to grow your list, or target your buyers. So I thought I’d share these top 20 questions with you for your use in creating any content you want to. Again, these are “commercial intent” questions, therefore you know you can monetize these for your business.
People asking these questions are always looking to buy something! You just gotta have what they’re looking for.
Along with including the 20 “commercial intent” questions in this blog post, I am also including some advice/tips with each question. These might help if you decide to use any of these questions in your own blog content, email, or sales materials, etc.
If you want the other 39 email marketing commercial intent questions people are asking on email marketing, as well as the other 449 “top searched” questions, you can download the PDF here FOR FREE!
Here are the top 20 “Email Marketing” questions you can use on your blog…
With the HubSpot Basic plan, you get email marketing that is integrated into your website, but just as important as building an email marketing list is maintaining your current list.
Another easy way to build your email marketing list is by having your current subscribers help. There are a number of other ways to get email marketing lists, but asking current subscribers to help you build your list is a huge asset. The best time to ask is right after they themselves have subscribed to your list. You could even shoot a quick video asking if they would mind recommending others to your list.
This is also a great way to begin a personal relationship with the people on your list instead of sending them directly to the offer. I rarely see marketers using this prime opportunity to begin building trust with their subscribers.
This is a gold nugget for getting email lists, use it wisely!
Building an email marketing list is hard. To get email addresses for marketing it’s a good idea to invest in reliable software that help you to generate leads and capture email addresses, but there’s no easy button to do it – you have to put in the work.
Building a quality, user-engaged email marketing list is a process that takes time and involves quite a number of resources. The best way to build an email marketing list is organically. Encouraging your blog, or website visitors to sign up for your email marketing list is one great way to start in generating leads.
Successful email marketing is a critical, and often overlooked, element of digital marketing. One of the keys to where you should use email marketing is in developing a relationship with a customer or prospective customer over the course of several messages. Here is a book that you can read to get you started. It has great reviews!
Email marketing can have a significant impact on sales. The best place to get emails for marketing is… from experience. Tell a story of something you or someone else has experienced and tie it in with the call to action you have for that email. Be sure to include the lesson, or the inspiration of the story that would resonate with your audience.
On a side note, a great place to get email addresses of people interested in your stories is by ensuring you collect every email address in the sales process every time you make a sale.
Choose a great cart checkout platform that integrates with any autoresponder to get your emails for you on autopilot.
While buying email addresses is far from a panacea, email marketing can generate new business, if its done correctly. There are lead broker companies, and solo ad companies who will sell you email addresses, but use them with caution because if you don’t know how to handle those leads they won’t do you much good.
Here are a few:
Successful email marketing is a process and not a flash in the pan. You can purchase leads online using ad platforms like facebook, google, or bing ads to buy them. If your sales funnel isn’t high converting enough though, you will struggle bringing in those leads. Of course, it depends on your business model, but focus on conversions more than buying leads, and you’ll have a successful business campaign.
Email marketing can be both a relationship-building and profit-building tool. So if you decided to purchase an email list for marketing, then do so knowing how you plan on profiting from it on the back end before you ever make a purchase for an email list. I would even go so far as to say to build out your sales funnels back end first, then try purchasing a list (or buying ads) if that’s what you choose to do.
Email marketing can be instantly set up and executed, and the positive effect shows up in your sales process. Getting an email marketing list is as simple as finding a strong pain point that you know your audience has, and offer to give them information to help with that pain if they just opt in to your email list. That’s it… getting an email list is as simple as that. Once you do that once, then create another. Rinse and repeat.
The first step in successful email marketing is to get people to subscribe to your emails. Give them a very compelling reason to become a client by offering something they can’t refuse, and would normally expect to pay for, and viola.. you have an email marketing client.
Email marketing can be instantly set up and executed, and the positive effect shows up in your sales process. Focusing on the sales conversions in your email marketing should be your main objective hands down.
Email marketing can be used to reach large audiences or smaller targeted lists. You can compile your own data using a good autoresponder or other CRM application. You can get good analytics these days from these resources.
There are some great email marketing templates out there depending on your niche. If you want some very professional html email templates I suggest htmlemail.io. They have great templates save save you a lot of time and headache. All you need to do is get a license to use the templates.
Successful email marketing is a result of sending relevant content to the right people at the right time. Think about not only WHAT your audience needs to hear, but even more important is WHEN they need to hear it! Following this simple email marketing formula will take your email marketing to the next level.
As the primary driver of customer acquisition, email marketing can yield the highest ROI of all your marketing channels. To make your email marketing more effective pay close attention to your open rates, and split test everything!
By split testing everything, I mean everything. Split test subject lines, and specific words inside your subject lines. capitalized and lowercased letters, etc. Segment the people you send emails to and make sure you talk to them based on that segmentation. For example, if you are talking to women ONLY, then somehow distinguish that in your email subject line, AND inside the email itself. This is another great way to let your audience feel like you know who they are and what they’re dealing with.
Doing things like these will make your email marketing 100X more effective.
P.S. – If you need help figuring out how to set up your email lists for segmentation I suggest you click here and use this service.
Email marketing can be a huge boost for any small businesses. Making your email marketing successful depends not only on the messaging you send to your audience, but the frequency that you mail them. You’ll need to mail often enough to not be forgotten, but not so often that people feel like you’re spamming them.
Email marketing can be tough at times — I’m right there with you. It can take a lot to make it work if you don’t have copywriting experience. I suggest learning some copywriting skills and techniques you can use in your emails. You can also think about creating a swipe file of headlines you see, or emails you’ve read that you can take elements from and use in your own email marketing.
Of course, when it comes to making email marketing work it goes without saying that hiring your own copywriter is worth it’s weight in gold.
Some people are actually asking this question because they want to make their own email marketing software.
Yet, I think this is one of those questions that, if you have to ask, then you can’t (or shouldn’t) try to make one yourself anyway.
Actually, there are some great email marketing software out there that works exceptionally well. I have included a list of them in a free PDF download I’ve included as a gift along with this blog post. Check it out and decide if there’s a software already made that would meet the needs of your business.
I personally have a service for this purpose that works great. You may have noticed on the bottom left hand corner of this page there is a widget to ensure GDPR compliance. If you would like the same for your site feel free to sign up for my GDPR service and I can get started on it for you. Just use the icon on the bottom right-hand side of this page with my face on it to shoot me a message. We can talk about it from there.
There are a few options to make sure your email marketing is GDPR compliant, so it’s up to you which one best fits your situation.
Well, there we have it… 20 questions people are asking about email marketing.
I’d appreciate it if you would share this blog post to your social media to help get some traffic to this blog as well.
Thanks for visiting!
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